About Us
We believe that beauty thrives in diversity and discovery.
Our purpose is to champion a world of inspiration and inclusion where everyone can celebrate their beauty
From China
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Our Story
It all started with a moment of inspiration. In 2009, I attended an international beauty exhibition and was deeply impressed by the advanced beauty technology on display. At that moment, I thought, “Why can’t we bring this high-tech innovation to our country and make efficient, convenient skincare accessible to more people?” With this vision, I founded Searoyce alongside a few like-minded friends.
In the beginning, we had almost nothing—just a small team and limited resources. But we had determination. We started with the basics, researching radio frequency technology, and after countless trials, we launched our first at-home RF beauty device. Back then, such products were rare in the market, and ours quickly gained recognition from consumers. Seeing how our products improved people’s skin was an indescribable feeling of fulfillment.
As demand grew, we continued to innovate. We built a professional R&D team, introduced technologies like ultrasound, LED light therapy, and microcurrent, and developed more devices tailored to different skincare needs. Each product is treated like our own child—every detail, from design to production, is meticulously controlled to ensure safety and effectiveness.
In 2018, we decided to go global. At the time, many believed that products made in China couldn’t compete internationally, but we were determined to prove them wrong. We showcased our products at top-tier global beauty exhibitions, and the response was overwhelming. International clients were drawn to our innovative technology and high quality, leading to numerous partnerships. Today, our products are sold in over 50 countries and regions, which fills me with immense pride.
Of course, the journey hasn’t been easy. We’ve faced technical challenges and intense market competition, but we’ve never forgotten our Original Aspiration —to make beauty simpler through technology. In the future, we’ll continue to innovate, developing more intelligent and personalized beauty devices to help more people achieve their beauty dreams.
**Searoyce—where technology meets beauty.**
Let me know if you’d like further refinements!
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